Friday, 27 August, 2010

3 Tips for Setting Up a Company Page on Facebook

I just set up a company page for Space Database on Facebook at http://www.facebook.com/SpaceDatabase/ . I'm not much of a Facebook user - I just can't come up with those clever little messages and notes. But it's important to stake out the territory and get a corporate brand presence. Through setting up this project, I've discovered three things that should be helpful for anyone setting up a company Facebook page.
  1. Get a good address. When you set up a page, you create a name but the URL includes a very long number as well. Pages can get shorter and better names if you have at least 25 fans. BUT you can also get an address if you have a trademark! 



  2. Click here (and scroll down to the bottom) to find out more.



  3. Brand your tabs. Facebook pages look very generic and it is difficult to make them look more like your brand. I used MiproApps To build a different Company tab that looks like this:
    This tool let me easily embed a SlideShare widget and a Twitter feed into the page.



  4. Connect your blog. Facebook says you can connect your blogs RSS feed to your notes page and get posts to appear that way. I had no luck with this method, but I found other applications that did the trick. I am using Involver to post the blog on the Space Database page and Social RSS on a tab on my page.


Here are a couple more useful links:
How we'll use this Facebook page is still a bit of an experiment. It may be good for customer support or as a 'suggestion box' for our clients. We'll figure it out over time!
Click below to visit our Facebook page:
Or go to http://www.facebook.com/SpaceDatabase/

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